Essays on Privacy Violation

Question One: Insider Trading

For the longest time possible, the concept of insider trading in business has been considered unfair, inequitable and against the spirit of fair competition in business. Insider trading is opposed for the simple reason that it does not afford all players in the market all the requisite information used in arriving at decisions as to whether to invest or not. Two critical arguments are availed against insider trading. These are the property rights and the fairness principle. This paper shall discuss the two arguments in much detail.

It is argued that insider trading dispenses with the principle of fairness ...

Communicating value

1. Direct Marketing is the use of consumer-direct channels to reach and deliver goods and services to customers without using marketing middlemen. 2. Sales promotion consist(s) of a collection of incentive tools, mostly short term, designed to stimulate quicker or greater purchase of particular products or services by consumers or the trade. 3. Some companies set their promotion budget to achieve share-of-voice parity with competitors. This is called the Competitive-Parity Method. 4. A program designed to promote or protect a company's image or its individual products is called Public relations (PR). 5. Advertising is/are any paid ...

The article “Google to Offer More Privacy for Owners of Wi-Fi Routers” by Kevin O’Brien discusses the announcement made by Google, which stated that the company would give the owners of residential WiFi routers an opportunity to opt-out from Google registry, thus ensuring their privacy. This announcement goes in line with the new European privacy legislation, however it has its implications globally. Google’s actions aim to avoid privacy violation investigations, which could damage the reputation of the leader search engine and the producer of the number one operating system for smartphones, the Android. Although, the opt-out system ...