Essays on Public Relations

In this age wherein information is readily accessible than ever before, new issues with regard to access to such information have also cropped up as well. One of such issues is the one regarding piracy, which is the practice defined as reproduction of a piece media in a manner that is considered illegal by the law. Digital piracy includes, but is not limited to, works of media such as music, movies, books, and the like. Piracy is a controversial issue in itself. Some regard piracy is a form of theft and thus be considered unethical and illegal, while others ...

The introduction of new media has created various challenges to the old media in the recent decades. From the onset, it is important to note that the development of internet from the 1980s to date has been swifter than other communication media. For many centuries the old media, which comprises of the mainstream platforms such as newspapers, magazines, radio, and television, has been used as a platform for advertising and communication. Although the old media has been an effective way of marketing for many years, the advent of new media led by the internet and the subsequent professional and ...

Introduction. 2

Strategic Plan3 Program Description.5 Leadership Challenges..6 Ethical Implications..7

Engaging communities and building constituencies.7

Budgeting, financing, and human resources.8 Performance management & Health Informatics..9

Appendix 1 SWOT Analysis10

Appendix 2 SMART Objectives..11 Appendix 3 Budget..13 References15 Introduction In the past decade, chronic lifestyle diseases such as type 2 diabetes, heart/cardiovascular disease and stroke have increased exponentially in the state of Minnesota. Sedentary lifestyle and poor diet has led to an increase in obesity which in turn has led to an increase in heart disease and stroke. Most adults in Minnesota have poor lifestyle which has increased their risk to heart disease and stroke. As per the Minnesota department of health, ...

Advertisement is the key to success in selling goods, if the sellers have researched the audience well enough. Some advertisements are meant to change human behavior fro better. Advertisements for changing human behavior are far more difficult than selling goods. Public relations play the paramount important role in gaining public attention and “manipulating” or encouraging them. After “diagnosis” of the audience, using media of any kind, sellers attract people to their goods by promoting them. If there is a behavior change advertisement, the advertisers usually set a role model from public. In order to be a successful advertiser, one ...

The teacher is the most emblematic in the transmission perspective. Johnson (1) explains that in this perspective, the teacher is viewed as the dispenser of knowledge and the final person to evaluate learning. Although most teachers use the lecture technique, they are bound to use different perspectives apart from transmissions such as transaction, and transformation perspectives (Johnson 1). Most teachers who do not embrace the transmission perspective also use the lecture technique in order to avail facts to their students. Transmission teachers believe that tests are the ultimate measure of the earning of the students. Teachers who use this ...

Analysis Of Audience, Purposes And Context

Communication can be defined as the process by which information is conveyed to an audience either through the use of words, diagrams and symbolic work. In addition, successful communication is highly based on the particular audience at the specified period since the message is being conveyed to them. It is worth noting that, all technical communication serves specific purposes and the target audience is by far, one of the most important aspects. Audience influences the purpose and context of technical communication through, the fact that the author has the responsibility of meeting the required needs of any particular audience ...

Presidential Inaugural Address is the first speech that a politician says as president and which outlines his objectives and challenges as the newly elected head of the country. In his address, Jan. 20, 2009, Barack Obama called on all Americans to unite the common efforts in the fight against the crisis and in improving the world both at home and abroad. He began his speech with a description of the current disappointing situation in the country, including the social and economic spheres of life. Next, he moved to the more general and global challenges of foreign policy, which he ...

Theater is thought to have started in the 6th century BC in Athens, as a form of classical entertainment (Goldhill 54). At this time, it was predominantly for entertainment, and also to create a catalogue of historical events, or depiction of mythology. This evolved into plays that were categorized as tragedy, comedy and drama, each in forms that we would readily recognize today, were all born out of that early tradition. However, over time, different countries adapted the western art form, to create formulas that more directly address their social concerns, or meet the social need for expression. In ...

Article 1

The Harvard business Review, greatly discusses some of the ways in which business organizations many improve their business ethics. Further, the article discusses some of the reason why business organizations tend to act unethically. In the modern world, some of the obstacles that directly influence the ability to act ethically are such as cross- culture differences. Other obstacles are such as incentives as well as pressure to greatly inflate the organization’s target and achievements (McKee). While establishing rules and ethics training in business organizations may help in acting ethically. They however, do not particularly help when business organizations ...

Different situations demand different types of leadership. The two most widely used leadership styles include directing leadership and supporting leadership. Directing leadership refers to a leading style in which leader assigns tasks to all the group members or followers. Furthermore, the leader shows them the direction and informs them what they need to achieve at the end (Browning, 2007). The directive way of leadership refers to one-way communication. The leader delegate task gives directions and conveys his messages throughout the period from starting the task until the time of achieving the desired goals. A leader communicates to his followers ...

Video in Opera Stage

Introduction Advances in technology and the corresponding creation of digital technologies have significantly impacted the performing arts (Poole & Ho, 2011). Opera has not escaped the technological advancements and as such, new forms of opera have emerged in both digital and virtual formats (Symonds & Karantonis, 2013). Salter (2010) explains that since the 1990s, the scenography of opera has emerged with technological advancements transforming stages into video and monitor accompaniments. The obvious payoff is an enhanced experiential, virtual reality of the opera’s stage. The new technologies blur the lines between the opera’s stage and the motion picture common in ...

Introduction

The photo ad is a shot of two side by side photos of an adult male enjoying the view of an ocean. On one photo, the adult is alone while the second photo displays a dog by his side seated and as well enjoying the view. The second photo has a company logo and the top right hand corner and a phrase on top of his head reading “A dog makes your life happier, Adopt.” The author has used a creative photo in the advert that captures the relationship and the importance of having a dog. It clearly demonstrates ...

Introduction

The paper reports on observation made on team performance composed of people with diverse experiences, in an unpredictable situation using a mid-fidelity ship-bridge simulation and analyzed through the application concept of joint activity and Wood’s theory building on data load. It will assist in gaining insight into the effects of institutional preparedness, design and communication. This will help in improving the response strategies in humanitarian crisis and give insight into the plausible causes of action. In this case, teams are defined by their cognitive and coordination capabilities and these parameters are used to assess the performance. The study ...

The movie i.e. Deadpool targeted a lucrative market as the movie focused on the two groups like comic-book cognoscenti and hormonal teenage boys. The movie on one hand includes humor content and on the other hand, it contains violence. The sense of humor in the movie at the same time is appalling and immature. The positive point of the movie is that the main character i.e. Deadpool was well-aware of his fictitious status, which is referred to USP of character. It can be ascertained by the fact that he was aware of the presence of camera and constantly communicated ...

Précis The topic of team coordination and control in escalating situations makes the subject of the study conducted by Bergström, Dahlström, Henrikson and Dekker (2010), presented in their article “Team Coordination in Escalating Situations: An Empirical Study Using Mid-Fidelity Simulation”. As the title indicates, a simulation methodology is used for testing teams’ ability to coordinate in situations that aggravate, threatening the general organizational operations. Structurally, the article includes five mains sections, respectively introduction, methods, results, discussions and conclusions. The introduction section presents the goal of the study, but also the definitions of main concepts, such as ...

A Passionate Revival of Movie Musical Styles

Film Review: La La Land – A Passionate Revival of Movie Musical Styles La La Land was released by Lionsgate and Black Label Media on December 25, 2016. It is considered a comedy/drama/musical production. Damien Chazelle is the director and writer of the film. Major stars in the movie are Ryan Gosling, Emma Stone and Rosemarie DeWitt (Platt & Gilbert, 2016). It has received 14 Oscar nominations and numerous Golden Globe awards. The plot involves the evolving and troubled love affair between an aspiring actress and a disillusioned jazz pianist. This is a musical production that includes drama, romance and comedy ...

The Exorcist is a 1973 horror film, directed by William Friedkin. A potent adaptation of William Peter Blatty’s novel, The Exorcist tells the story of a young girl who is possessed by a demon. The film caused a great deal of controversy when it was released as many people felt that the violence, blasphemy and young protagonist were inappropriate and damaging for audiences and for society. Admittedly, the film does not have the same shock value today as it did in 1973, partly because the cinematography and special affects now look dated and unrealistic, and partly because many ...

One of the predominant elements of the 2016 Presidential election in the United States was the ways in which the American press underestimated the appeal that Donald J. Trump had, first among Republican voters in the primaries and then among American voters in the general election. National polling had the Democratic nominee, leading Trump by a significant enough percentage for the media to assume that Clinton would end up winning the election. Despite winning the popular vote, though, she failed to carry several states that had voted Democrat for more than three decades, and those electoral votes gave the ...

Question 1

Journalism refers to the profession or career of creating, assessing, presenting, and gathering information and news to the public. However, this traditional definition of journalism is currently being transformed by social media. Previously, journalists could pick information regarding what they thought the public would be interested to hear or read. Social media, on the other hand, is providing a user-oriented or customized form of journalism where the public chooses what they can relate. With the changes, journalists have to ensure that they give citizens important and truthful information to sustain professionalism (Lipschultz, 55).

Question 2

The key to remaining relevant amongst ...

Question 1

The play “Waiting for Godot” functions with explicitly stipulated rules. The main characters in the play are Vladimir and Estragon. They are referred to as tramps in the play. The world in the play contains a lot of uncertainty. Nothing happens in the play, and there is always nothing to do. Vladimir and Estragon are waiting for a man referred to in the play as Godot. The tramps are uncertain about their actions. There are not sure they are waiting for Godot at the correct location and if it is on the right day. They are also unaware if ...

René Magritte's oil on canvas painting The Son of Man (1964) has become a very popular visual text in a short period of time. The symbolism and unusual and enigmatic create a holistic picture of the semantic code that every viewer tries to interpret. Although the canvas contains a fairly small number of different details, as contrasted with Bosch or Rubens' paintings, yet there is a deep consisting of several layers meaning in it. The painting contains a number of visual symbols, which have already become some kind of the archetypes of modern society. The Son of Man (see ...

BOOK BY GABRIELA F. ARREDONDO. MEXICAN CHICAGO: RACE, IDENTITY, AND NATION, 1916-39

The phenomenon of the Mexican society in Chicago has been an object of interest for many years. This issue has been examined in details and in general in order to draw the conclusion if the importance and influence of the Mexicans on the social and cultural life. However, the scholars have not published their findings for the audience’s access. Therefore, the book ‘Mexican Chicago’ written by Gabriela F. Arredondo is the first attempt to demonstrate the Mexicans experience within the American society and their cooperation. The ...

Influence of Social Media on HR Practices

Influence of Social Media on HR Practices As authors like Perdue (2010) point out, businesses of all types are getting increasingly involved in social media campaigns in an attempt to reach to new audience and strengthen their ties with existing customers. In the same way, due to the increase in the number of internet users over the past decade across the globe, companies despite their size or nature are forced to come online in order to ensure a wider and better pool of potential employees. The apparent and direct result is that the process of HR has been greatly ...

Thesis Statement: The film illustrated how greed and blood lust of the people can lead to a bitter end after several African Americans became victims of exploited labor force which is in the simplest form of slavery employed by the Native Americans, who took advantage of their ignorance during the 18th century. 1.) The block quotation that was chosen and was compressed in the film which and should have been more highlighted is the line, “As the price of whale oil continued to rise, while the economy of the other countries continued to suffer due to economic depression, Nantucket ...

The epistolary novel and intimacy are often branded as synonymous terms. The Coquette initially aligns itself as simply an epistolary novel, as the controlled expression of the writers, and limited point of view, offered by the letter form, allows the two leading men to reveal their true thoughts, whether they are the suddenly untempered passions of Reverend Boyer or the duplicitous libertinism of Major Sanford, in a limited and controlled way. However, the often stark contrast between these written confessions and other characters’ perceptions of the writers gives the reader a sense of intimacy, and involvement, in spite of ...

How can content marketing on social media channels be used in order to increase the level of customer engagement for the UK fitness industry?

Introduction Social media channels represent the new phenomenon, that has forced industries to change their attitude to marketing strategies, brand awareness, and customer engagement. The social media channels today pose certain threats to the traditional advertising, which treats the customers as a homogeneous crowd . In this extent, the social media channels are highly personalized presenting the versatile and verified social media content to the targeted audience. The marketing specialists are always in constant search of ...

Diabetes is a disease feared by many since it is considered depressing. People who find out they have the condition face life differently and in low esteem. As such, lessons ought to be given to help these people understand their situation and walk through it. Mostly, the male gender is affected by this condition where most men fall between 40 to 65 years. According to the CDC, 9.3% of the USA population is diagnosed living with diabetes while 27.8% of the population is undiagnosed but living with diabetes. As such, I am addressing those who are new diagnosed with ...

The British novelist, critic and essayist Virginia Stephen Woolf is considered one of the most authentic writers of England in the period between the First and the Second World Wars. Being discontented with the novels on the basis of the well-known, actual and apparent, Woolf went on her own experimental way. Walking along this path, the writer discovered a more internal, subjective interpretation of life experience, which is reflected in all of her creative works. It is also worth mentioning about the impact of such famous people such as Henry James, Marcel Proust and James Joyce on her work. ...

One of the major themes in Donald Trump’s inauguration speech was the focus on his future plans as a President. The President is trying to send a message to his audience that from now on he will put America first and all the American people will come first. His main strategy is “to buy American, hire American” (Trump Web). There was a number of logical fallacies that were used by Mr. Trump. One of them is hasty generalization: “America will start winning again, winning like never before” (Trump Web). It is the first day of his presidency and ...

When unpacking poetry, readers should make themselves aware of the multiple denotations words may have, especially words that feel very familiar. Robert Herrick’s “To the Virgins, to Make Much of Time” stands as a perfect example of why this practice is crucial in gaining the entire meaning of a poem. After realizing how the words “rosebuds” and “flower” potentially mean more than just their botanical connotations, the reader discovers a deeper understanding of the poem, noticing a shift in the speaker’s audience, the poem’s tone, and the speaker’s character. Ultimately, the poem reveals itself to ...

Customer Name

Legal Positivism Under the direction of legal positivism understood in law, which advocates limited jurisprudence the task of studying the law in force with the formal dogmatic positions. The emergence of legal positivism refers to the first third of the XIX century and it was associated with the processes of approval of industrial capitalism in Western Europe. A crucial role is played by the processes of formation in the most developed countries of the national market, demanded the elimination of the vestiges of medieval particularism, expanding the scope of legal regulation of public relations and the establishment of a ...

Critical Review of Marketing Campaigns

Critical Review of Marketing Campaigns

Coca-Cola ad #MakeItHappy was based a theme of making the internet a happier place. The marketers had developed a platform that turned hateful and negative tweets into cute ASCII code photos. The ad opens with a group of students being mocked in a video by classmates, followed by negative comments and terse words being shared behind the scene. The scene then opens to a server room where a cold bottle of coke spilled into the servers and sending sparks into the servers that then spread into happiness in the cyberspaces around the city. This ...

Introduction

Social Media is a part of our lives today, and it is there to stay. This is a platform that has enabled individuals to have the chance of interacting with each other directly. By the fact that these platforms are fast and precise, they have been accepted readily by the members of the society. These platforms include sites such as Twitter, Facebook, and WeChat just to name but a few. The immediate use of these locations has been influenced by the fact that a huge percentage of individuals have access to smartphones and the internet. As a result, individuals ...

A rhetorical analysis can be termed as an art of persuasion that analyzes the different elements or strategies applied by an author for the purpose of communicating his or her massage to the existing audience and to persuade the readers. Honesty is an important virtue that forms part of the human life. Honesty is a moral value encouraged by many people in homes and organizations. It may not be easy for a person to tell the truth about something, but honesty is one of the building blocks in the creation and maintaining relationships. William Damon, in his essay, "The ...

Q1 (a) Adichie’s essay presented two basic examples based on the concept of feminism that exists in the minds of men. At first, she illustrated that how she preferred to wear clothes that were less feminine while going to her graduation school. The example gives an impression to the audience that men in the society think that girls are a weaker entity. It also provides an idea that girls have insecurity. Therefore, they tend to look manly to prove themselves as stronger while making a public appearance Q1 (b) Another example that Adichie’s essay has provided is ...

The lyrical content of music is its most fundamental part which has deteriorated substantially in the recent years. Musicians of the day rely on their visual showcase more than the message they try to relay to their audience. Social vices are promoted in almost all the present day music like swear words, alcohol abuse and offensive slang. All genres of songs advocate for the audience to participate in immoral and violent acts that are highly praised. The conversations regarding this issue will not help the situation if the concerned stakeholders do no action. Music creation is dependent on the ...

Introduction

Globalization and development of technology brought into the picture significant changes in social and economic environments, shaping new organizational strategies, based on human capital and innovation as central concepts of competitive advantage (Swanson and Elwood, 2009). That said information and learning processes became significantly more accessible, while employment relationships are increasingly complex. Some of the latest trends in Strategic HRM include informal learning and information sharing through a digital environment, unsolicited and innovative approach to job hunting and recruitment and selection, online-based HRM Journals and other important aspects of this body of knowledge. The purpose of this work is ...

Critical race theory is a legal framework that provides critical analysis of race and racism. It recognizes that racism is engrained in the fabric and system of American society (Delgado and Stefancic, 11). The concept also rejects traditions of liberalism and meritocracy. Despite legal discourse terming the law as neutral and colorblind, critical race theorists challenge this notion by examining liberalism and meritocracy as a vehicle of self-interest, power, and privilege. Using various narratives, theorists are able to present different perspectives on matters concerning race and how they relate to law and power. Keywords: meritocracy, liberalism, legal In his ...

Paper Due Date

Introduction Oedipus Rex is a play written by Greek dramatist Sophocles. It is among the most celebrated classical plays in the world. Oedipus Rex belongs to the genre of tragedy, as the central characters of the play undergo hardships at the hands of the fate, despite their integrity of characters and honest of intentions. The play follows all the components of an ideal plot outlined under classical dramatic structure – exposition, rising action, climax, falling action, and denouement. The current essay discusses the presence of each of these components within the plot narrative of Oedipus Rex.

Exposition

Before the plot begins, ...

BUSINESS – COMPARATIVE ANALYSIS OF THE PROFITABILITY OF ETIHAD AIRWAYS IN 2013 AND 2014

Introduction This proposal will discuss the research topic, questions, and objectives. It will also include the methodology of the research, and the work plan which is designed to guide and track the organization of the research.

Research Question and Objectives

Comparative analysis of the profitability of Etihad Airways in 2013 and 2014 using profit margin ratio and working capital ratio; Purpose and Significance Etihad Airways is considered to be the fastest growing carrier in the history of commercial aviation . From that, we were motivated to prepare a comparative analysis of the profitability of Etihad Airways between 2013 and 2014. The research is expected ...

Introduction

Nordstrom, Inc. is the company of interest in this discussion. Nordstrom, Inc. is an upscale retailer native to America that sells brand name and private label accessories and apparel merchandise. Initially, the founders started the company in 1901 as a shore store. Since then, the company has grown tremendously, and is now offering a variety of products and services beyond shoes including fragrances, cosmetics, and jewelry. Throughout this report, Nordstrom’s brief background, financial overview, business sector, target market analysis, business operations as compared to competitors, as well as strategies to sustain the business will be discussed.

Company Overview

Nordstrom, Inc. ( ...

Charlotte Supplements is a small-scale organization operating in Charlotte North Carolina (NC) selling over 6,000 products. The portfolio of the company includes supplements for vitamins, minerals, herbs, and sports edibles. Due to its scale, the company does not interact with the audience digitally regarding product information such as prices. Moreover, the company operates for a limited span each week (CS, 2017). The purpose of this paper is to propose a business model and a competitive strategy for overcoming this small-scale but a potential competition. The paper will explain the core concept of strategy briefly prior to the proposition. ...

Introduction

The review of Wong Kar-Wai’ work by Peter Brunette is an inclusive yet critical analysis of Wong’s films which provides the audience with an insight of the themes of filmmaking aesthetics. Mazierska and Rascorali explore the theme of time in Wong’s films by exploring the various ways in which Wong displays his understanding of postmodernity. These two theses on Wong’s works evoke several questions. For instance film, students might be tasked to answer the various ways in which Wong directs his films. Thus, examination questions may include: In what way does Wong stand out as a ...

Media literacy is a skill that should be taught during this time of technological revolution. Technology seems to control and effect people’s lives and not necessarily in a good way. This era makes people stay alert at all times. People who are literate in the world of media are able to identify what information is real and important for them and which is not. However, it happens not at all times, there are occurrences when even people who are literate may take down their guard and it may influence them in a negative way. More researchers start a ...

Incident Response (IR) Revamp

Introduction Incident response (IR) refers to a structured approach that manages and addresses the impact of an attack or a security breach. The main aim of the IR is to reduce the overall damage caused by the security breach in a cost effective manner and minimize the time for restoration. The success of incident response (IR) depends on to a greater degree the personnel and team structure, tools and utilities, and proper procedures. The paper will develop main efforts to revamp incident response in an organization addressing the aforementioned processes in the organization to ensure appropriate technology, best practices, ...

Advertising has for ages used women and more female celebrities to drive their sales, a strategy that has evolved over the ages but holds the primary concept. This strategy stands to date by exploiting many flaws that young women exhibit and capitalizing on them by creating the illusion that if they by the subject’s products they some way parallel the success of the personnel used by the marketer. A recent case suiting this context is the Vanity Fair Holly Wood 2016 magazine cover. The magazine’s cover featured a trifold cover image that was shot by Annie Leibovitz ...

WANG KEPING (b.1949)

“IDOL” 1979 NO

WOOD

57x30x15 Collection of the artist Exhibited: Asia Society Hong Kong (May 15 – September 1, 2013). “Blooming in the Shadows” China Institute Gallery New York (September 15 – December 11, 2011). “Wang Keping, Works from 1979-2006” organized by He Xiangning Art Museum, Shenzhen, China (Oct 25th until Nov 23rd, 2008). National Art Gallery, Beijing (August, 1980) “The Stars Outdoor Art Exhibition” Beijing (27 September, 1979) Wang Keping was born in 1949 in Beijing, China, and is one of the most significant contemporary Chinese sculptors. He is known as one of the founders of the ‘Stars’ group (Xingxing), which ...

In 399 BC, one of the greatest ancient thinkers, Socrates, faced the trial upon the accusations of his corrupting influence on the Athenian youth, rejection of gods recognized by the Athenian state and invention of new gods. In the course of the trial, the philosopher was given an opportunity to defend himself, and his speech interpreted by Plato under the title Apology has survived until nowadays as a prominent example of rhetoric and argumentation. Socrates moves from explanations of his actions to critique of the values and misconceptions of his accusers (particularly, Meletus). Although one would expect a person ...

In relation to the case at hand, the problem is that the cola brand is facing heavy competition. Thus, those in charge of selling them and getting the attention of people, are having a difficult time finding ways to do so. Furthermore, in relation to the case, this is also where the theory of environmentalism comes in as well. This ties into the theory of consumer consumption, which helps keep the drive for businesses going. This kind of consumption not only increases money, but it also helps employers to come up with new products that will entice audiences as ...

Introduction

Trends of online or electronic learning are at rise all over the world, and this growing influence has made it the center of attention for scholars, thinkers, and researchers. Experts’ input involves appreciation and justification as well as criticism for this mode of learning. It is in response to this rising influence that a renowned speaker and educator, Dr. Badrul Khan came up with his e-learning framework with an intention to providing a comprehensive scale to evaluate any category of e-learning program or course. The model outlines eight dimensions wherein each aims to measure the effectiveness and performance of ...

Proper communication skills are very important in our world. The reason, is because if an individual does not have efficient communication skills, then they may have a difficult time finding their place in the world as a result. This not only includes having proper communication skills at home, but also developing those skills at businesses and the workplace too. Now, while communication is a very essential skill to have for the real world, it also needs to be used properly within times of crisis as well. In fact, this is the best time to implement communication skills, because acting ...

In-depth Audience Analysis

A chamber of commerce refers to a business connection, for instance, a local institution containing business, whose goals and aims are to establish continuous economic and community development focusing on establishing a community with a strong foundation. (Shapira & Youtie, 2008). The chamber addresses factors hindering the economic competitiveness, infrastructure, living standards, and the climate surrounding the business. The business stakeholders and other audience join and elect an executive, create policies, hire a chief executive officer and plan how to run the institution. This paper gives an analysis of the Greater Columbus chamber of commerce, which is located in Georgia. ...

Merck and Its CSR

Facts River Blindness is a disease affecting people in some of the poorest countries in the world, in Africa and Latin America. In 1978, an estimated 340,000 people have gone blind and about 18 million were infected with the disease. Dr. William Campbell discovered a possible use for ivermectin: It can be developed into a cure for River Blindness. He thus sent a memo to Dr. Vagelos requesting funds to develop the new product. The problem is that the product cannot be profitable. The target communities are not among the company’s target markets. Since these communities are ...

for <Standalone GUI Word Processing System>

Version 1.0

<Institution> <January 25, 2017>

Revision History iii

1. Introduction 1 1.1 Purpose 1 1.2 Intended Audience and Reading Suggestions 1 1.3 Product Scope 1 1.4 References 1 2. Overall Description 1 2.1 Product Perspective 1 2.2 Product Functions 1 2.3 User Classes and Characteristics 2 2.4 Operating Environment 2 2.5 Design and Implementation Constraints 2 2.6 User Documentation 2 2.7 Assumptions and Dependencies 2 3. External Interface Requirements 2 3.1 User Interfaces Overview 2 3.2 Hardware Interfaces 3 3.3 Software Interfaces 3 4. System Features/Modules 3 4.1 Initial screen 3 4.2 Help 4 ...

Kenneth Branagh's adaptation of William Shakespeare's Much Ado About Nothing is true to the characters, plot, and language of the original play. However, it is not just a flat, uninspiring copy. Instead, it builds on Shakespeare's language and the play's cast of characters with the addition of cinematography, sound, and other elements. The effectiveness of these elements is especially prevalent in the early part of act 1, scene 1, where Benedict and Beatrice trade barbs after Claudio and Hero have been introduced. The effective use of sound and blocking in this scene serves to highlight how others view Benedict ...

Obstacle to Sustainable Development

It is proved that in places where people litter, take the environment for granted and where people do not appreciate natural resources, the atmosphere is not at all happy ((Blakely, Haley and Woodward). In 2014, the United Nations on the basis of three indicators such as life expectancy of citizens, availability of education and standard of living (poverty or affluence), calculated the index of human development in 190 countries around the world. It is not necessary to prove that the index of human development greatly depends on the ecology of the environment - in other words, to prove that ...

1. Drivers of high costs of General Motors production According to the estimations of the market specialists, the usage of raw materials for the production of cars is the major problem of automobile industry resulting in the increase of the expenses and costs. In this regard, it is clear that some companies succeed to find cheaper raw materials with the purpose to save expenses spent for the production of the vehicles. However, in the majority cases this approach fails because of the problems with the quality of the production of the goods with the usage of new raw materials. ...

For the news reporters, it’s important to note the two sides of President-elect Donald Trump’s inaugural concert. The event took place in front of the Lincoln Memorial on the eve of the inauguration ceremony held on 20th January 2017. The event can be noted for its difference from the Obama celebration for those who came to compare the two. However, one notable thing at the event was the absence of famous celebrities. Given that this was an event meant for marking the start of the reign of the 45th president, one would expect “big name” celebrities to ...

The environment changes constantly. As the surrounding changes, so does the essence of becoming aware of the challenges surrounding it. With the influx of global warming, variations in weather patterns, natural disasters, cooling periods, amongst others, people need to understand the environmental problems that the earth is facing. The Greenpeace Organization is at the forefront of circulating the information and knowledge regarding ecological issues. The organization is leading a campaign that will utilize peaceful protests to creatively communicate and expose the international environmental challenges and develop solutions for a peaceful and green future. This essay examines their campaigns that ...

1. What I found most interesting and useful in the article "Public Relations (PR): traditional media confronts social media" produced by Dan Schawbel is the relationship of types of communication and relevant methods. According to Schawbel (2007), "we must first look at what we are communicating and match it with the proper method" (qtd. in Personalbrandingblog.com). Considering that social media and traditional media press releases play a vital role in PR industry, this information will definitely help me improve my skills and competences as a PR practitioner, as it contributed to deeper understanding of differentiation between traditional and ...