A merger is the unification of companies. Usually, there are five types of mergers: product extension mergers, conglomerate merger, market extension merger, horizontal merger, and vertical merger. Each type serves a unique economic function for the businesses involved. Acquisitions occur when a company takes over another firm (Galpin, & Herndon, 2014). The difference between the two strategies is that a merger is meant to combine the interests of the business entities involved thereby creating a firm that is much stronger. In mergers, the two combining companies usually get a new name. The merging companies are mostly the same size. On ...
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