Abstract
Restaurants have a significant role in the business, the intellectual, social and artistic life of a prosperous society. Most of the important events take place in the hotels. Having a chain of restaurant is essential because it leads to decreased production cost such as purchasing raw materials, transportation costs among others and in return, high profits are likely to be experienced. With cost reduction, the pricing of products is also low hence attracting more customers. However, before buying an existing business, it is important to carry out an environmental analysis of the firm. The most appropriate tool for the ...
