Introduction
Cornwell Performance Products Company herein find themselves in a very precarious position. They have an opportunity to balance their options in the conflict with the EPA and also with Epsilon or lose out completely in their business which, according to the available information, has been thriving well. The opportunity concerns their negotiations with Epsilon and keeping up to EPA demands. Before interrogating the negotiation plan, it is important to discuss some of the essentials of negotiation so that the negotiation plan becomes easier to draft. It should be remembered that negotiation is one of the Alternative Dispute Resolution Mechanisms and, ...