Many energy companies begin from a humble background of marketing their products without any plan for further development. However, to reach a certain point in growth, they must embrace branding proactively. Overlooking this important step towards marketing would result in stagnation in growth. Ovo Energy is an energy supplying company through buying and selling electricity and gas to domestic properties (Bessant and Tidd 429). Creating the right image of the Ovo Energy through branding will be so fundamental in generating a market in Cairo. Branding must, therefore, satisfy the following characteristics: innovative, customer loyalty, quality products, and good design ...
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Abstract
This paper gives an insightful preview of the Panama's economy. It analyzes key data from the current major economic indicators to comprehend the state or nature of Panam. The analyzes espouse data and statistics drawn from the Panamanian Bureau of Statistics and Economic portfolios. It analyzes both the endogenous, exogenous economic factors, as well as their impact on the Panamanian economy. One of the most conspicuous endogenous factors is the Panama’s unsustainable development growth models. Its economic growth mostly focuses on the economic indicators while ignoring critical and pressing aspects such as social as well as environmental problems. ...
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