Moonshine! Is an app that is new on the market that aims to make planning a night out easy by alerting its users of when nearby bars and restaurants open and close. The Moonshine! App works by allowing the user to enter their location using a phone’s GPS system, from here, the app provides three main points of information including: which bars are open in the users vicinity; how far away the bars are from the users current location in both distance and in walking time; and of course, how long the selected bars are open, whilst featuring ...
Essays on Selling Point
4 samples on this topic
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Executive Summary
The report is designed to develop the strategic marketing plan for Vertical Horizon Company for its coming three years. The company was founded in 2003 in New Zealand,and it offers adventurous services. The major activities of the company include Team building, Training of leadership, camping, camps for children, adventurous activities, Family get-togethers and reunions, parties, events and celebrations and Catering, Venue and accommodation services. Based on the situation analysis, strength and weaknesses of Vertical Horizon are found along with the future opportunities and threats to the company. Keeping the analysis in mind, the three marketing objectives are designed ...
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Business Plan
Business Plan template 1 Business Plan Summary 3 The Business 3 The Market 3 The Future 4 The Finances 4 The Business 5 Business details 5 Registration details 5 Business premises 5 Organisation chart 5 Management & ownership 6 Key personnel 6 Products/services 7 Unique Selling point.7 Anticipated demand8 Risk management 8 Operations 8 The Market 9 Market research 9 Market targets 9 Environmental/industry analysis 10 S.W.O.T. analysis 11
Advertising & sales 12
The Future 13 Vision statement 13 Mission statement 13 Goals/objectives 13 Action plan 14 The Finances 14 Key objectives & financial review 14 Start-up costs for [YEAR] 15 Balance sheet ...
This paper exclusively examines the statement "Half of my advertising budget is wasted. I just don’t know which half." Considering the planning and decision making in the integrated marketing communication (IMC) process, the paper highlights the difficulty that the above statement addresses with specific reference to the decision making and planning. It also brings into focus the importance of measuring the effectiveness of marketing communications. It is without any reasonable doubt that most marketing programs are not justified considering the return on investment measures. Advertisement, in particular, is a leap of faith since it is particularly very expensive ...