Introduction
Following the discovery of the extremely toxic contamination of surrounding land, that is believed to have been caused by leakages of the underground storage tanks, ConsoE has decided to handle the case as a crisis. As such, the Office of Communications and Marketing has been tasked with the management of all the information during the crisis, the director will be the official spokesperson for ConsoE.
Crisis Situation
Contamination of land as a result of a leaking underground storage tank Possible adverse financial loss and negative publicity Objectives of the Communication Plan Convey accurate information to the public, employees, local community, and ...