Essays on Smartphone

Whenever individuals come into contact with any type of stimulus in the environment, it results in a change in their actions and attitudes. This particularly holds true in the case of marketing stimuli. Perceptions about product quality are largely based on our own understanding and opinion about what value a particular brand can deliver. For instance, watching a television commercial of a new smartphone is not sufficient to convince a person to go out and purchase it. Equally important is for brands to select the most appropriate medium (television, radio, print, billboards or digital) in order to ensure that ...

Executive summary

The smart home integrated energy efficiency product will come in packages of silver, bronze, and gold to target consumers and homeowners in the United States of America. Bronze packaged products will be marketed to consumers of lower income bracket while energy efficiency products that are packaged in silver and gold will be marketed to high-income homeowners. This product is fabricated to ensure that it reduces the amount of energy consumed by electric appliances and in effect reduce the electric bills that are paid by consumers. Due to the complexity of this product market representatives will be used to visit ...

Apple is a multinational company that is headquartered in the Californian State of the United States of America. The company mainly develops, sells and designs the major apple consumer electronics. The company also develops consumer hardware and software. Among her hardware products include; iPad tablets, iPhone smart phones, iPod media player (portable) introduced in the year 2001, Apple smart watches, Mac personal computers, Apple digital televisions and Mac personal computers. The company has also increased its online services that suite productivity and creativity. Subsequently, the apples consumers’ software’s have been developed to meet customers’ needs and satisfaction. This ...

Body image is associated with weight loss or weight gain. When an individual gains or loses weight, the body shape changes. While health benefits weight gain or weight loss are closely linked with the extent of weight change, it is important to study the initial weight loss and monitor the trend in changes. Digital health technology involves the application of electronic tools that can be successfully utilized for self-monitoring of physical activity, weight, and diet. The apps provide feedback for loss maintenance efforts. The use of apps and other online trackers such as wearable technology for self-monitoring of weight ...

Business Level and Corporate Level Strategies

Introduction The industry that the following research will be based on is the telecommunications industry with the company of interest being Apple Inc. The industry has culminated in massive developments of technology such as in mobile devices and enhancement of communication on the global platform. Apple Inc. has been a leading innovator of various electronic gadgets, software, and even operating systems. It commenced its operations in 1976 and has its headquarters in California. It is in this regard, therefore, that the following article will conduct research about Apple Inc. It will analyze both its business and corporate level strategies, ...

Briefly describe the product you plan to market abroad.

The insatiable appetite for new technology presents an ever-growing demand for technological products in line to meet the ever-changing consumer needs, preferences, and choice (Saif & Aimin, 2015). The Huawei smartphone provides a technologically advanced mobile phone that is set to take over the mobile phone market as well as meets consumer needs. The product’s appearance, operational simplicity, size and weight, operating system, screen size, mobile hotspot, and battery life outline some of the unique qualities of the Huawei phone (Saif & Aimin, 2015). The price of the smartphone is moderate to entice the customers since a significant proportion of ...

Investment Appraisal

Investment Appraisal This report presents the critical investment appraisal of the new coffee shop venture to be initiated by Tesco Ltd. The report includes a thorough analysis of the café market and industry and also attempts to evaluate the target market and market segmentation. Towards the end, the report also includes the appraisal of the investment and financial analysis of the five-year forecast of the venture.

The British coffee market has grown considerably in the past few years that is evident from the fact that approximately $8 billion was spent by Britons in coffee shops last year. In 2015, ...

I. Introduction The ubiquitous presence of mobility devices, including most notably smartphones, highlights how mobility has come to be integral to everyday life at workplace, college and home. The major focus on mobility is, given current coverage, is on applications and cloud platforms. Less reported still but is, probably, of much more significance, as shown later, is wireless licenses and applications which enable much of current mobility operational efficiency, if not operability at all. As is always common in ICT innovations, user interface applications and platforms more often than not draw ICT community's attention, a community focused more new ...

Almost every aspect of life has taken an online approach with the emergence of the computer error. The whole concept of globalization could not have turned into a reality were it not for the sake of computers and related technology. As a result, therefore, software engineering, which is the basis of technological revolution, has been largely embraced to enhance efficiency and reliability in most processes. In the current society, complex tasks and functions have been successfully broken down into extremely simplified processes with the use of computer programs. Software engineering refers to the use of computer programs to design ...

BUSINESS STRATEGIC ASSESSMENT AND EVALUATION: Contextual Strategic Planning Tool Using SWOT Analysis

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Intel has been a giant in the computer market for so long. The company’s strong presence and momentum had enabled its elongated existence as well as its longstanding strategy that made the company outstanding in its performance and strengthening the productivity aspect at regular intervals over a period. The company apparently function based on Moore’s Law, which states that “in every 18-24 months, the number of transistors on a silicon chip must be doubled, dramatically increasing performance while dividing the real cost of that performance” (Dyer et al., 2016). The dynamics changed ...

Introduction

The increasing use of electronic devices like mobiles and laptop has necessitated the constant supply of power. A power bank is increasingly becoming a ‘must have’ for people on the move. Kazam Mobile, the startup mobile company has come up with its Kazam Power Bank (KPB) which can power the batteries in use in mobiles and laptops. This report starts with the corporate objectives of Kazam. This is followed by a market overview of the power bank market in the UK. An internal and external audit of the market would be presented thereafter. The assumptions for the power bank ...

Payment methods and technologies have shifted a great deal over the years. Gone are the days where cash and check transactions make up the bulk of the give and take that occurs when people engage in commerce, travel and otherwise spend their money. Credit and debit cards have ruled the roost for a while but some new contenders are starting to emerge. The first major alternative to the conventional credit cards and other more traditional methods was PayPal (PayPal, 2017). However, smartphone-enabled technologies such as Apple Pay, Samsung Pay and Android Pay are starting to dominate the commerce and ...

Product Life Cycle

While going through the product report for Alikay Naturals Moisturizing Black Soap Shampoo, it seems that the product stands in the decline stage of the product life cycle. Obviously, decline is the final stage of the product life cycle where a product is about to go out of the market. The major characteristic of the decline stage is that there will be long-run drop in sales due to customer taste changes and increased availability of substitute products (Lamb, Hair & McDaniel, 2016, p.202). This long-run drop in sales would naturally lead to a decrease in revenues. While going through the ...

Introduction

Technology has undergone tremendous evolution over the past couple of decades leading to several innovative developments and inventions. E-Learning is one of the most remarkable products of the technological development. Electronic learning or e-learning, in short, is the process of learning through electronic media with special reference to the internet. To say differently, any form of online learning is synonymous to e-learning (Dror, 2011). This paper sets out to analyze the growing trends relating to electronic learning in different settings such as K-2 schools, institutions of higher education, and businesses.

Significant Developments in E-Learning over the Past Decade

Past ten years have witnessed several developments in the ...

Cause and Effect Essay

Introduction In today’s fast-paced technology based world, smartphones are considered a necessity for people who want to stay in touch with the latest. Smartphones have become an essential part of life for a majority of the populace and many cannot imagine leading their daily life without a smartphone in their hand. One argument made for the popularity and the necessity of smartphone is how it has helped to make life more convenient for its users. The prevalence of smartphone and its popularity is due to the multifarious advantages it provides to the users such as information at the ...

Foing-nova is an IT company located in Varaždin, Croatia, which provides software for users of the state budget. However, Foing-nova remains a small business despite recently changing its location and expanding its headquarters. After consulting RajkoTomiek, who is the CEO of Foing-nova, it was clearly understood that the most suitable method of company’s expansion would be to increase their market share. Although, Foing-nova is expected to gain new customers by entering a new market and thus become more profitable. However, a strategy must be put in place to ease the diversification of the company and to ensure ...

Technology Trends in the Hospitality Industry

Introduction Technology is a major driver of all business in the world today. The mechanization of services leads to short lead times and eventual savings in operational expenses. The savings in turn lead to an improvement in business profits. Technology is also a major driver of the current global nature of business. In particular, developments in the transport and communications sector play an important role in globalizing business. The connectivity of the world means that potential customers learn of new services and products as they arise and expect them wherever their location. Consequently, new technologies spread quickly and the ...

There has been increasing awareness of the role of waste in the production of greenhouse gas emissions and its impacts on climate change. Diminishing natural resources has led to the recognition that what is discarded as waste has the potential to be reused as resources. Governmental legislation on prohibiting toxic materials and prevention and control of the volume of waste has helped in decreasing adverse environmental effects. There is a growing public awareness about waste prevention and its beneficial effects. The society has to replace the linear model of extract-produce-consume-dispose to closed Loop's approach of resource recovery and waste ...

Assignment 5: Capstone

Abstract Dell Inc. deals with manufacturing and selling of personal computers and other computer accessories. Turbo PC was the first product produced by Dell Company, which has experienced gradual growth since its foundation. Various strategies and policies have led to the success of the multinational company over the years. Therefore, the paper covers the effect that the mission, vision, and primary stakeholders of Dell has on its success. It highlights the effect of the six segments of the environment on both the firm and the industry. It also focuses on the SWOT analysis and five (5) forces of competition ...

THE iPhone: A PRODUCT OF THE APPLE COMPANY

Apple, Inc. is one of the very successful companies in the world and very few people around the globe would deny the fact the Apple is one among many other companies that grew tremendously in the short period. The company specializes itself in designing, developing and selling the consumer electronics, software, and it also sells the digital content through its retail chain store called as Apple Store. The consumer electronics includes the products like Mac personal computers, the tablet computer called as iPad, smartphone device as iPhone, and media player with high portability as iPod, Apple TV digital media ...

How Have Smartphones Changed American Society and My Life

The appearance of smartphones is a very interesting phenomenon from any point of view. The most important one, to my mind, is how they affected the way people socialize. The communication became really easy: now, every person can make a call or text anyone almost in every other place in the world! It made the whole idea of "distance" in communication altered. Today, you don't have to wait for a couple of days for your letter to arrive to addressee – it's almost instant. In the United States their influence can be easily spotted due to the wide spread of ...

Multi-Organisational

Enterprises & System(BNM830) Major: Supply Chain Management Total word count: 5728 Net Word Count: 5023 PART 1 A. Apple Inc. is one organization that is known by many to deliver a diverse and complex product-service system. The firm is a technology organization whose products are of high quality and more available to its clients. The company also provides varied services and has opted to venture into other complex activities that are not common with many, if not all, technology companies (Apple, 2015). One of its best selling products is the iPhone6 brand that is not only available in the ...

Literature Review

In education communication is essential. The school, the teachers, and the parents must communicate with one another to educate their students. When there is a lack of communication the students suffer. The modes of communication are evolving every day, because of the advances made in technology. School systems needs to transition into using some of these modern forms of communications to better reach the diverse population of parents present within a school. Connecting with parents using multiple methods could increase parent involvement as well as student achievement. Different styles of communication could be used for different reasons. It must ...

Milestone I

Apple Inc. was founded on April 1, 1976, which makes it 40 years old. There is something to say about a company that has been around for that long; they must be doing something right. There were three different kinds of computers starting with the Apple I, Apple II and the Macintosh. The Apple I had a typewriter like keyboard with the ability to connect to the TV for the screen. These were all built by hand. The Apple II arrived in April, 1977 and with this came color graphics and a tape based machine. Then in 1984 Macintosh ...

(Author, Department, University,

Corresponding Address and email)

The use of wearable and mobile technologies in clinical psychology research and clinical practice Mobile and wearable technologies including smartphones are among the most acceptable and promising technologies that are used by clinical researchers to study different psychopathological disorders such as schizophrenia. These technologies can not only help in the assessment of the problem but also help the patient and his or her family members in the self-management and treatment of the disorder. These technologies are also suitable for patients and researchers as they often come with impressive computational capabilities and they can be connected to ...

Innovation and Risk Management

Introduction Strategic growth is an essential element of increasing business activity and profits. There are a number of possible ways through which strategic growth can be achieved by an organization. One of the best ways to achieve strategic growth is to introduce a new product in the existing range of products. The new product should be unique and better or complimentary to the existing range of products. The organisation chosen for this study is Apple Inc. and a New Product Development (NPD) process is included in the report while covering the strategic growth of the company.

Apple Inc. is ...

Marketing Communication Plan: Contemporary Marketing Communication

Marketing Communication Tools Advertising Advertising is a typical component of the communication mix for many businesses. It encompasses a variety of messages that the business will deliver using a particular medium to reach a targeted audience; the medium is usually paid for (Kelly, Lawlor & O’Donhue, 2005). This method would be effective for the introduction of the Samsung S6 product into the Irish market as it would inform the targeted customers of the availability of the brand in their location. Advertisements are usually made on radio or television stations, print media as well as through website placement (Fill, 2013). ...

Pokémon Go is a smartphone game application that presents the players with an augmented reality gaming experience. Pokémon Go is a relatively new smartphone application that took the world by storm recently. The augmented reality in Pokémon Go allows users to catch Pokémon through their phone cameras. In a typical case, the game is played through the user’s camera in any location they may be at any time. Since a user can only be at one location at any one time, the game provides the user with opportunities to catch a ‘Pokémon’. Poké ...

The concept of Killer App

Killer application or killer app is a jargon used by the computer and technology industries for such programs which are considered as superior to those offered by rivals. Killer applications are highly innovative and add considerable value to technology. Operating systems, programming language, hardware, software and gaming consoles all are examples of killer applications. The aim of creating killer app is to introduce new technology at the global level. As globalization became a common phenomenon, innovation gained popularity too because the core of competition lied at the innovative capabilities of organizations. In order to survive global competition, organizations began ...

1.Pressure sensing floors- Automatic control of lights during night. 2. Motion detectors-To detect human presence in room and automatically control electricals. 3. Automatic coffee maker- Mobile linked with coffee maker makes coffee as soon as the alarm is turned off. 4. Voice control- For automatically opening doors and windows as per the voice command. 5. Bath tub linked to mobile phone- Hot tub filled as and when required. 6. Smart closet- detects pattern and frequency of clothes worn by you and makes suggestions. 7. Stink detector- Unwashed clothes kept in closet are separated for washing. 8. Auto lock door- ...

Introduction

The purpose of this documents it to provide a summary of an extensive analysis of the external environment that underpins the operations of companies in restaurant and Horeca sector in Australia and Canberra specifically. The analysis aims at outlining the opportunities and challenges of the uncontrollable environment of the organization, willing to enter the market with Italian Gourmet Pizza restaurant Marimonte in Canberra. The analysis will look at the industry trends, competition, strengths and weaknesses, opportunities and threats for the potential business model as well as PESTEL framework, highlighting the major influencing factors from political, social, economic, technological, environmental ...

How the World of Personal Computers and Communications

Were Changed Forever When Steve Jobs passed away on October 5, 2011, he left behind the most financially successful and innovative company in the world. What is more important, Steve Jobs’ influence resonates with ever growing force every time millions of children and adults with minimal knowledge about computer software interact effortlessly with computers or mobile devices. When music lovers can access hundreds of music files and readers have hundreds of books at their fingertips without visiting libraries in person, it is thanks to the pioneering creative genius of Steve Jobs. Business people are able to carry their office ...

Business Research Project Final: Research Report & Presentation

Discussion and Interpretation of Tables and Figures We start our interpretation and discussion from the descriptive statistics. The descriptive statistics was calculated by the means of Excel and the results are summarized in the table below: The average smartphones sales are 877.3647 units sold with a standard deviation of 328.6233 units. The 50th percentile or the middle element of the data is 855.3 units. Most often, the volume of sales was 322.5 units. The coefficients of kurtosis and skewness show that the data is quite close to a normal distribution (values are close to 0). The lowest volume of ...

of

Nokia’s Mobile Phone

Product Life Cycle of Nokia’s Mobile Phone We buy products from the market. Our preference for products changes with time. New products with better facilities come into market replacing old products. Just like us, these products also exhibit a life cycle. Some products may have a longer life cycle and some shorter. Colgate toothpaste has remained popular over a long time whereas design for a dress loses popularity in one season. Product life cycle can be described as changes in consumer demand over time. It analyses the product evolution in four product life cycle stages. They are ...

Discussion of the foreign market strategy of Land Securities Group: South Korea.

Introduction The ubiquitous nature of the global economic posture prescribes the need for critical assessment, in terms of choosing which countries are most appropriate for foreign market entry consideration. The task of the essay herein involves one of Forbes Global 2000 list participants, the Land Securities UK real estate group, which holds the number 802nd position. Its assets, approximately £9.1 British Pounds ($12.2 Billion USD) reflect its founding in 1944, under the current auspices of CEO Robert Noel. While researching the consideration of choosing from among the three target countries for entry to South Korea, Singapore, or Qatar, an ...

1. Answer: Mobile communication devices including different personal digital assistants are not limited to voice calls and short messages only. These devices can easily browse the internet and can use different types of utility and facility applications, such as viewing maps of a certain place, tracking other people via a GPS system and so on. A device with so many features certainly helps a person as well as the society to ease the lifestyle. On the other hand, bad people can use these features to harm other people. In the recent days 22nd July 2016, an eighteen-year-old guy attacked ...

Introduction

The availability of more advanced forms of technology had greatly changed the dynamics of the many aspects of human lives. From how people share their photos or how they communicate with one another, advancements in technologies had played a huge role. Similarly, smartphones had swept people off their feet and revolutionized the world in an instant. Furthermore, the applications of the use of smartphone continue to advance. For instance, in the health care setting, more and more people have relied on the convenience and mobility that smartphones can provide them. In 2012, it had been noted that more than ...

Introduction

The present scenario evidently indicates the requirement of safeguarding protected health information (PHI) of the patients undertaking treatment across various medical facilities. The qualified nurse in the existing scenario surpassed the legal, ethical and professional conventions while encountering a traumatized lead singer in the clinical setting. The transfer of the protected health information of the singer through the smart phone to an unauthorized person and the social web sites, even in a good intent converted the scenario as the subject of a lawsuit requiring legal intervention. The selling of the significant information of the admitted patient to a famous ...

Wants and needs are the most confusing words in marketing today. A want is those things that people buy for luxuries, meaning that they can live without them, but they want to get them to make their lives interesting. A good example of a want is a car, whereas people can live without cars, they buy them to determine the kind of lifestyles they desire. On the other hand, a need is what people want for survival, such as food, and people cannot live without it. A need may not be regarded as a need to all the nations, ...

Introduction

Technological advance has turned out to be an extremely affluent factor in lifestyle changes worldwide. Many technological inventions, innovations and devices are now an integral part of people’s lives, as their functionality contributes to greater convenience and comfort. Models and means of communication have been affected greatly by technologies, too: email, internet, social networking, and cellphones produce influence the way people communicate to the considerable extent. Cellphones have become a norm for modern social life with their convenience, accessibility and an immense array of opportunities available. Moreover, the cellphone culture affects not only adults but also children and ...

Is Password Security Becoming Obsolete?

Is Password Security Becoming Obsolete? The use of passwords as entrance to secure sites is quickly becoming a thing of the past, as well it should, for a number of reasons. Passwords are generated by software programs and people to guard access to personal computers, websites, mobile telephones, and other types of technology. However, the users of technology are becoming more uncomfortable with the lack of security provided by passwords and with remembering all the passwords needed for such data as credit card numbers, health information, and bank accounts (Luukkonen, 2015). Advancing technology has provided users with the ability ...

New Product Release by Apple Inc.

Introduction This paper highlights the important aspects of new product introduction that Apple Inc. shall need to keep in mind during launch of its new version of the iPhone. The paper is a comprehensive outline of the entire process beginning with identification of target market, factors for consideration in the marketing strategy to be adopted as well as a step-by-step process of launching the product into the market.

Target market

Apple is regarded as the leading manufacturer of smart devices in the world ranging from high definition TVs, iPods, iPad and the revolutionary mobile smart phone, iPhone (Yoffie & Rossano 2012). Most ...

Business Research Project Part 2

Business Research Project Part 2

The article (The Guardian, 2015) addresses the issue of the declining sales of iPad tablets in 2014. The sales of iPad were 26.0 million items in the last quarter of 2013, and declined to 21.4 million in the same period of 2014 (17.7% drop). However, this trend is not unique. The other researches indicated that the sales of the other tablets are also constantly declining. However, the analytics consider this is due to increase of the tablet market (more manufacturers on the market). The general trend confirms that all the manufacturers are shipping fewer ...

Introduction

In simple terms, imperfect competition can be referred to as a type of market structure that does not operate in conformity with the laid rules of perfect competition. In imperfect competition, there are so many barriers that prevent fair competition among the market players and also the accessibility to goods by users is limited and not all transparent. Limitations and barriers to such a market may include: prices being influenced by one or a few suppliers, barriers to the entry and exit of a market are quite significant and information about products and their pricing is very limited. Examples ...

Two of the more frustrating aspects of living in a modern, information society and the constant need to “have internet access” everywhere, all the time are finding a strong, and stable signal to provide access and the power drain to your device that results from the constant searching for and connecting to an accessible signal. One emerging technology that is working hard to resolve these two issues is known as passive Wi-Fi, or as it is more informally known, “backscattering” (Harris, 2016). Passive Wi-Fi refers to a technology that is being developed at the University of Washington that is ...

Product and Price

Samsung Electronics Corporation Limited (SECL) is a huge company. Most of its products include smartphones, feature phones (at least formerly), lithium ion batteries, memory chips, hard drive devices, printers, tablet computers, televisions, refrigerators, and other consumer electronics and home appliance products. Because of the sheer size of the company and the extent of its operations, it would be easier to describe its products and pricing strategies using the four major industries where it operates in. Those industries would be the consumer electronics, telecommunications equipment, semiconductors, and home appliances industry. Samsung, across all the industries where it is a participant, ...

Management Information Systems

Management Information Systems

Introduction

Google as a company has continued to set the pace for other technology industries over the recent past when it comes to technological enthusiasm. This is as a result of the continuous introduction of new projects both in software and hardware markets. Each of the projects has proven to be exceptionally good and has resulted in a simplification of tasks which were previously considered impossible. Some of the most innovative products set to be launched by Google include the Project Wing set to be launched in 2017, which is actually a drone delivery service, Google Fiber ...

BUSINESS PLAN FOR UNIVERSITY GROUPWORK COHESION (UGC)

Business Plan for University Groupwork Cohesion (UGC) Executive Summary The aim of this project is to design, develop, and market a mobile application for assisting students in their productivity especially when placed in groupings of several modules. Group works are considered one of the most hectic assignments that students are required to perform. However, as most of the students point out it is not the actual assignments that are hard but the interactions, planning and delivery of the work across several students. This project, therefore, aims to provide a simple and efficient means of handling such issues among students ...

Summary

Working at Brubo often requires the use and access of electronic devices, computers, computer networks and other information technologies., As a Brubo employee, you will have access to proprietary company data, sensitive and important information, as well as the ability to use both internal and external networks. Accordingly, this policy which serves as a critical element if regulating what can and cannot be done with, to, or on Bruno’s IT resources and infrastructure. This policy is the culmination of a comprehensive risk assessment and had been authorized for implementation by senior management.

Policy Changes

In order to maintain the most ...

Overview

Successful development of products is an important cornerstone for the success of any firm. Thus, there exist significant incentives for the firms to introduce new and viable products to markets. Also, the payoff regarding financial success can help enhance a firm’s profitability and growth that is not achievable with existing services and products that could be nearing the maturity stage in their cycle. Finally, development of new products can be a source of important economies of scale for a firm (Rajiv and Naresh, 2008). In that view, Apple considers extending its product line and seeks to conduct a ...

Introduction

The world of programming is huge and complex, so huge and complex that it can arguably be considered as an ecosystem on its own. There are numerous niches, product compatibilities, native programming languages, application program interfaces and platforms, among other possible variables that may be used for grouping and stratification. In this paper, the author focuses on one of the most commonly occurring problems in the realm of programming—compatibility. It is important to note, however, that the discussion was centered on one application development framework only and that is Apache Cordova (formerly known as Phone Gap, although some ...

A Smartphone is a mobile phone with highly advanced features derived and similar to computers. A typical smartphone is made up of the following components: Processor, RAM, Display, Touchscreen, Battery, Camera, Removable Storage (MicroSD cards), Bluetooth, and WiFi. Smartphones run on popular and recognized mobile operating systems which currently include: Android, Symbian, iOS, Blackberry OS, and Windows Mobile. The mobile operating systems give the smartphone to use sophisticated applications ranging in wide operations. Retaining its feature as a mobile phone, smartphones still use SIM (Subscriber Identification Module) and Micro SIM cards for call and text usage. More advanced smartphones ...

ABSTRACT

In this study, the discussion is based on the hearing aid as the most effective device for the individuals with the hearing impairment in the independent living. In developing the content, the other types of technological tools have been ruled out in an appropriate manner, by offering actual and supported reasons as to why the hearing aid is the most suitable choice. The essay has also described the various types and levels of hearing impairment, which are namely: deaf, deafness, hard of hearing. This is of significance as it offers a framework for basing, and presenting my arguments on ...

China seems to be noticing a problem with the overuse of smart phones. One report on the subject highlights two incidents were injuries occurred from distracted smartphone users. The incident that was the most troubling was the one of the teenage boy who walked off a bridge because he was not paying attention to anything but his phone. The government it is noticing the issue in calling for a change stating “something has to be done” (Shaver, 2016). In America distracted driving or using your cell phone while driving a vehicle was an issue of concern until recent studies ...

I. Introduction EBooks are not effective in the learning process of students for it distracts their attention. When reading that statement, many people will think differently. Some would argue that each person has their own method of learning. By the adjustment of their preferred method, they would learn something easier. I would think the same too at first. After conducting research, I would later find out a different outcome. Some people prefer to read printed books for studying. In this argumentative research paper, I will show how eBook is actually not effective for student because of various factors involved ...

I believe the Apple Company made an enormous and significant leap with its iPhone 6. This mobile phone was strategically designed by the company to cement its position in the smartphone market. Apple is one of the leading smartphone companies and for a long time has been defining what consumers could buy. However, Apple has been facing stiff competition from other players in the market who were designing big screen smartphones with smart premium designs. The mobile phone version has answered different problems that generally make it a product to reckon with and one that will enhance the company’ ...

Marketing

Introduction The Canadian Wireless Telecommunications Association represents the majority of the wireless communication industry in Canada with members ranging from wireless data and voice service providers to global smartphone brands. In order for the organization to better represent the telecoms industry to consumers in Canada, a market research of the top smartphone brands was conducted to determine the current market conditions of the three smartphone brands namely iPhone, BlackBerry, and Nokia. The analysis of the three brands involves gathering important information about including financial performance. In addition, the study will also determine what the customers are saying about the ...

Its ease of use, hassle-free negotiable platform, and reliability has attracted many city dwellers, especially tourists, to choose online taxi services over traditional methods of cab booking. But among many online cab service providers, Uber has established itself over the others in a short span of time. Especially in the United Kingdom, their market shares are astonishingly high compared to the country’s oldest running taxi services such as Addison Lee and Black Taxi. More than the usual marketing tricks and colorful experiences to fool the customers, there is a working system under this whole operation of Uber to ...

Introduction

Apple Inc. is an American multinational firm that provides computers, mobile phones, tablets and software and miscellaneous electronic items to the consumers. The top selling and most famous items of Apple include iPhone, iPod, Macintosh, MacBook series of laptops and iPads. The company has a global presence in more than ten large economies through the state of the retail art stores. The origin of the Apple Company goes back to 1976 when it was formed by two co-founders namely Steve Jobs and Steve Wozniak. The company was founded in a garage in California. The company was incorporated as Apple ...

We can, but Dare we?

Advances in technology continue to impact on medicine. Smartphones are mobile phones designed on a mobile operating system. They have more advanced connectivity and computational capability. Smartphone are amongst the most permeating and dynamic developments in communication. In addition to the ability to call, they can be used to send and receive emails and perform internet searches using specific applications. Whilst they portend a number of advantages to healthcare, their use in the field is not without challenges (Ozdalga, Ozdalga, & Ahuja, 2012). This paper will examine the merits and demerits of use of smartphones in healthcare with reference to ...