The Effect of Social Media on the Selection or the Desire of UAE Nationals Living in Abu Dhabi to Choose a Tourism Destination- Research Prospectus
Abstract
The study seeks to find out the impact of social media on the choice of travel destinations by UAE national who live in Abu Dhabi. The problem that the survey aims to address is the role of social media factors in influencing decision-making by consumers of tourism services. The study acknowledges that social media plays an imperative role in influencing consumers’ choice of their travel destination, which makes an important aspect for the study. ...