The power of creative solutions in advertising is well known. Unexpected spectacular images and stories are interesting both of advertisers and the public. For an infinite variety of solutions, which we refer to creative advertising, there is a certain mechanism of action - emotion. This article describes a few specific phenomena related to the field of emotions in advertising. Argumentation is the way the argument is put forward in the course of which a certain position as a proven thesis (thesis is a position which is necessary to argue). The truth of an advertising thesis is proven by a ...
Essays on Sociological Analysis
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Abstract
This paper will explore the life of Emile Durkheim. It will start by giving a brief overview of his life leading up to his work as a sociologist. It will then highlight his main theories and go into detail about his work and how it contributes to the study of sociology and the development of sociological theory. It will then provide an application of his theory and conclude with a summary of findings. The purpose for this report is to discover how Emile Durkheim’s work helps us in the field of sociology and why it is still relevant ...