Motivating staff in times of crisis
Abstract The economic crisis threatens the business not only with financial problems and loss of its market position but also with the loss of skilled personnel. At the same time the competent staff is viewed as an effective instrument of overcoming the crisis. One of the major challenges for the management of the company during the crisis is the retention of key employees. However, the education management and leadership focus mainly on the production management, marketing, finances, without enough attention paid to the improvement of the process of staff motivation. It results in inefficient system of management within the ...