Essays on Supermarket

The underlying problematic situation in this case is to be found in the food products which are part of the Disney Consumer Products. Due to its large following and support base, the company has the capability to influence the decisions consumers make when they go shopping. This is even worse for children as they will be more drawn into those products that are branded by their favorite cartoon characters such as Mickey Mouse. The other problem in the case is the fact that the company needs to diversify into other income generating activities food products being one of them. ...

Place (Setting): Supermarket

Characters: Shoppers and Shop attendants Time Frame: 2 pm – 3.30pm Monday Afternoon Background Information: I am researching human behavior as they undertake their daily routine especially at malls and supermarkets. The purpose of these observations is to note down the human behavior in a non-controlled environment and in public. Most shoppers have different behavior and reactions to the public domain. My observations will focus on the passive human behavior at the supermarket.

People Being Observed: Shoppers at a supermarket both male and female.

The shoppers at the time are of mixed race, gender, and age. The supermarket is half full but quite busy. The shop attendants busy helping the shoppers ...

Today, almost all organizations are emphasizing on social responsibility and this has become among the major factors in securing a competitive edge. Companies strive at achieving a balance between the economy and the ecosystem in order to kill the perception that firms are only after maximizing profits and Whole food industry is no different. Social responsibility is good for the business of this American supermarket chain and this paper endears to discuss this statement in fine details.

Alignment with its Vision and Mission

Whole Food business has developed a vision on sustainability which stresses in creating a future that underscores the value of creativity, individual ...

Day One: 26 January 2017

I attended a funeral in the early morning, in a Catholic chapel. It was a traditional Requiem Mass, so there were several hymns involved. All of these except one were sung in a call-and-response manner, accompanied by an organ, with a lone soprano singing the verses, and the congregation singing the chorus sections. The last hymn, the recessional hymn, was sung by everyone all the way through. As is usual for hymns, they were slow and quiet in nature, and had one single line of melody, as this was not a professional choir. This was live music, accompanied by ...

Introduction

Coca-Cola generally referred as Coke, is an American multinational company, producing a non-alcoholic carbonated drink, which was invented back in the 19th century by a pharmacist John Pemberton as a patented medicine. When the drink started to be distributed in the country’s retail market, the sales were below expectations. The businessman Asa Griggs Candler, however. saw a great potential in the company and acquired it in 1891, laying the foundation to the strongest brand in soft drinks market throughout the 20th century under the leadership of the visionary businessman and, later, his oldest son. Importantly, Asa Griggs Candler ...

Part 1 - Executive Summary

Most people are in need of organic foods which do not have any chemicals. Establishing an organic food supermarket will be able to provide the fresh fruits and vegetables to the people. The business will be hoping to offer best-quality feeds to the people which will promote their wellness. The venture is hoping to make profit through distributing the organic food and promote the environmental wellness. The potential growth of the business is diversifying through providing the food material, producing their own suppliers and manufacturing natural products such as creams (Canavari and Olson, 2007). When carrying out organic food ...

Introduction

In the recent decades, technology has greatly advanced in various sectors and as a result, shop owners have not been left behind in this endeavor. It is worth noting that Saudi Arabia roughly has a population of about 28.83 million people and therefore, this application is created for the sole initiative of making it easier to deliver groceries and other basic necessities to middle income households who may fail to have actual resources to cater for this however, have limited time to actually go and buy the groceries on their own accord. It roughly costs an individual about 20 ...

Introduction

Firms in different industries across Australia operate in varying market structures including oligopoly, monopoly, and monopolistic markets. Monopoly firms include Telstra, a telecommunications company that has over the years proved to be the dominant supplier of the internet and mobile services. Grocery supermarkets including Aldi, Woolworths, and Coles operate in oligopoly structures where they have dominance over smaller grocery retailers. Firms operating in the monopolistic structure include restaurants and hairdressing shops where firms aim at expanding their market share through product differentiation. The paper, therefore, uses examples drawn from Australian markets to discuss various market structures.

Oligopoly market structure in Australia

The grocery retail ...

Introduction

Businesses have a common goal of achieving success and uniqueness that helps them to stand a mile ahead of their competitors (Chattopadhyay et al., 2012). However, over the recent years, many companies have embraced the concepts of merger and acquisition in efforts to exploit their business potential fully. Mergers and acquisitions are important drivers of growth for a particular organization. Companies have come up with business and international level strategies that will help them to yield high profits. The Kellogg Company has acquired companies and the Publix Supermarkets, Inc. have not acquired mergers and solely operates within the U.S. ...

Business and Law

BUSINESS AND LAW Introduction The breaching of contracts and denial of human rights have risen over the past few years due to the lack of enough knowledge. The paper covers several cases whose judgment is based on the Australian common law and consumer acts in the IRAC format

Question 1

Issue: Does Brenda have an action against Steven for the breach of contract? Rule: According to the Australian contract law, an anticipatory breach of contract can occur from time to time. An anticipatory breach of contract refers to where one party informs the other that they will not deliver what was ...

Chapter 1: Introduction 3

Chapter 2: Financial Performance and Position of TESCO 6 Chapter 3 Financial Management Policy 14 Chapter 4 Investment Strategy 18 Chapter 5 Valuation of TESCO 22 Chapter 6 Conclusion 26 Abstract The present report provides critical analysis of financial positioning of Tesco Plc. For this, the financial data has been gathered for past five years as well as its competitors to critically assess financial positioning of Tesco in the retail industry. The reports highlight the recent issues of Bretix which has significantly impacted economic conditions of the United Kingdom leading to declining the consumer confidence because of triggering inflation. ...

IEG 330: Supply Chain & Logistics Engineering

Section: F2 Summer 2016

Abstract 3

Introduction 4 Objectives of the Project4 Literature Review4-5 Description of the Collecting Data Process5-6 Description of the Collected Data6-7 Mapping the Supply Chain Network of the Company8 Performance Measurement8-11 Tools, Techniques and Approach to follow11-12 Challenges Expected12 Conclusion12 Gantt Chart13 Reference14 Abstract This report presents an analysis of Kuwait indo Trading Company’s (KITCO) supply chain. Supply chain analysis and management is an imperative aspect for the business. This is mainly the results obtained help improve the bottom line of all members of the supply chain (manufacturers, suppliers, wholesalers, and retailers). The improvement results from ...

Abstract

The composition of the foods people consume has a significant influence on their health. Whole certain components in certain foods offer protection against the development of certain disease conditions, the consumption of other components at certain levels might predispose one to certain diseases and disease conditions. The processing industries have a role to inform the consumer of the ingredients in their food products. This is necessary for the consumer to make informed decisions about their dietary choices. This requirement is enforced by the role through regulations passed by government agencies. Even then, certain compounds that are present in processed ...

The Fall of Tesco Plc 4

Introduction 4 The aim and objectives of the research project 4 Rationale 5 Literature Review 5 Research Methods 7 Research Questions 7 The chosen methods for primary data collection 7 Findings 8 Manipulation of suppliers 8 Accounting Scandal 8 The rise of discounting stores across the United Kingdom 9 Horsemeat outrage 9 Failure to add customer value 9 Discussion and Analysis 10 Conclusions 12 Recommendations 12 Directed at the organization 12 Areas for future research 13 Reflection 13

References 14

The Fall of Tesco Plc Introduction A Statement of the Problem The choice of this research owes its motivation and driving ...

A visit to the local small supermarket which does not belong to the big chains that have the last invention equipment for preventing from fraud shows multiple possibilities of performing small crimes that, if they persist, can cause big damages to the owner. There are five departments in the store: food (fresh and frozen) department; fruits and vegetables department and department for different house wares. The biggest is the food-staff department which occupies about three thirds of the place of totally 600 sq. m. At the exit gate there is a small kiosk for cooked food and sweet shop. ...

Abstract:

This report presents an analysis of Kuwait indo Trading Company’s (KITCO) supply chain. Supply chain analysis and management is an imperative aspect for the business. This is mainly the results obtained help improve the bottom line of all members of the supply chain (manufacturers, suppliers, wholesalers, and retailers). The improvement results from a reduction in transport, logistical, holding, and other costs associated with the transport and handing of goods and raw materials within the supply chain. It also increases the bottom line by streamlining all processes involved in a supply chain. This includes periodic product and raw material ...

Does the Dominance of the Big Four Supermarkets Hinder and Damage Competition and What is in the Best Interest of the Consumer?

Introduction

Competition is the best way of ensuring the interest of market stakeholders (Stucke, 2013). Competition in the UK grocery sector has become an issue with the big four supermarkets controlling around 71.7 percent of the market. As of the end of 2015, the individual market shares of the big four supermarkets are 27.9 percent for Tesco, 16.6 percent for J Sainsbury’s, 16.4 percent for Asda, and 10.8 percent for Morrisons (Kantar World Panel, 2016). The UK ...

Introduction

Service marketing is a specific type of promotion of services that a business makes to its customers and clients. It is the promotional aspects that include the techniques that might be used to further and advance the reputation and notoriety associated with that product and/or service. This paper explores the concept of service marketing within eight experiences, and utilizes three service marketing constructs to examine how effectively said companies are marketing to consumers.

Methodology

For this particular research, both primary and secondary data were utilized. Primary data collection was an essential element of this report and was gathered by documenting ...

Maslow’s hierarchy of needs is a triangle comprising of five levels of needs. Physiological needs (such as baby food) are at the bottom but the largest level (Hollensen, 1). To progress to fulfill higher needs, food must be provided. Food is an integral part of psychological processes and must be provided for the body to work at optimum levels. Lack of food will result in malnutrition, which is apparent to the naked eye (Sheth and Rajendra, 99). Chinese business systems are unique and sophisticated as attested to by their highly developed systems and practices (Hollensen, 3). A wide ...

The Future of Food

Every Tuesday morning people would always be seen trekking towards the direction of the sunrise with their bags and some with cartons. To a visitor in the village, he or she would be confused and would think that the usual long line of people was going closer to the sun just to stare at its beauty. In the village, every morning the sun would always be seen up in the sky with beautiful horizon before it turns wild. None would be seen wasting time in the way as every footpath was marked in the same direction. Other paths in ...

Is Wal-Mart a Monopoly?

The $602 billion grocery stores and supermarket industry in the US comprised of 42,539 businesses and employed an estimated 2.62 million people in 2016. The top four firms i.e. Wal-Mart, Kroger, Costco, and Safeway, controlled 37.6% of the total market share (Statista, 2015; IBISWorld, 2016), which when given the total number of businesses in the industry points to a highly concentrated monopolistically competitive output market structure as against a monopoly structure. Other leading players in the industry include Publix, Albertsons, H-E-B, Whole Foods Market, and Target, which controlled 4.3%, 3.9%, 3.4%, and 2.2% of the market, respectively, while ...

Three poems, which have been chosen for this paper: “Because I could not stop for Death” by Emily Dickinson, “A Supermarket in California” by Allen Ginsberg, and “Sailing to Byzantium” by W. B. Yeats, are all very different and belong to different literary trends. However, they all are focused on the subject of death, which they depict from different standpoints, systems of beliefs, and values. In the first poem, “Because I could not stop for Death”, Emily Dickinson describes death using the image of a gentleman, who takes her into his carriage: “He kindly stopped for me – The Carriage” ( ...

The origins of the supermarket system in the UK can be traced to 1850s. Since then the industry has been rapidly growing with the number of stores dramatically increasing. Such rapid development was largely driven by the development of marketing and featured products through refined representation, as well as evolution of advertising techniques and brand names. The situation when the supermarket market is controlled by a small number of big operators essentially leads to the state of oligopoly with all its advantages and disadvantages. When a number of big operators controls a market, they have significant influence on the ...

History of Whole Foods

Whole Food Market Incorporation is America’s one of the most famous supermarket chain that is famous for featuring natural and organic foods. Whole Food Market is the 1st certified organic and natural grocer of the United States, which features food items that are free from colors, flavors, hydrogenated fats, sweeteners, artificial preservatives, and stabilizers. Whole Food Market was founded 35 years ago in 1980 in Austin – Texas, when 4 local entrepreneurs took the initiative to introduce the supermarket format to the natural food industry. Apparently, in this span of time, the business successfully achieved the title of being ...

Technology

Q1.1 Problems facing policymakers The major problems facing policymakers especially in the IT department include cyber battles, private data industry, health choices, real time communications and the need to subsidize to greener technologies. Most online transactions are threatened by cyber crimes that cause havoc to individual rights to privacy. The fight for supremacy between top companies offering similar services has really compromised the comfort of many online users. Companies also strive to upgrade the personal data industries without considering the effect it impacts online users. They ought to reflect on all alternatives so as to minimize market frequencies by ...

Analysis of Different Poetic Forms

The Torturer's Apprentice is a haunting dark poem about an individual relaying their experience to a trainee torturer. The last ending five words of the first stanza alludes to freedom and the creation of bridges. The torturer believes that he or she will only be free when they manage to mend bridges with the people they are torturing. The ending words are; “day”. “Was”, “free”, “see”, “bridge” and “way”. All these words together reveal the persona’s desire to escape their trade. They note that they “began this journey young and free” (Line 3). It seems like torture does ...

“Araby” and “A&P” are two short stories written by two well-known writers – James Joice and John Updike respectively. Despite of being created in quite different times and countries, these two stories are very similar as per their plots and characters. In both stories two young boys live quite tedious lives in their little towns. In “Araby” the boy living with his aunt and uncle describes his town as being sombre and dull with imperturbable houses and half-ruined livings. Everything in this description shows the boy’s negative attitude toward this town since a no positive word is used for ...

International Marketing – Iceland Supermarket

Introduction Iceland Foods Ltd. is one of the leading names in the food retail sector in the UK. The company was founded by Malcolm Walker in 1970; and, since then, it has undergone consistent growth in its popularity, consumer-base, and profitability in the domestic market. Before, fridges and freezers came to be commonly used; it focused on selling loose frozen foods i.e. vegetables and meat. Later on, it worked on product development strategy by introducing some branded grocery items that proved to be a booster to its sales revenue. Within 46 years of its business life, the company has ...

Introduction - An Overview of the Sector

Contemporary business environment and the retail sector specifically have changed dramatically over the past decades. These changes are driven by a number of micro and macro factors, such as the impact of stakeholder attitude, competitive environment, geographic and political influences and other elements of external environment It is evident that consumers preferences and expectations evolve, based on the changes in their lifestyle, globalization and access to technology. The retail market is highly oligopolistic and it will be explained further in this report. This profile of the industry places several pressures, which are not as significant in other sectors, where ...

In everyday life, an average human being interacts with so many experiences, some of which significantly influence our response. In a college party for instance, several people are having conversations and loud music is playing: and yet each groups of people conversing can still make out what the other person is saying despite the noise. In morning traffic, it is typical to see a corporate employee communicating through a hands free device, taking coffee and driving at the same time. In college rooms, it is typical to find one student reading while the other plays music. How is all ...

Day One: Perfect Competition

On the first day of the week, I went to the supermarket which is located close to my residence and I wanted to buy a packet of milk and some groceries. However, I decided to compare the prices of these two commodities between two supermarkets that are located adjacent to one another. I noticed that the price of milk was exactly the same in the two supermarkets, while that of groceries had a very small almost negligible difference between them. This is an example of a perfect competition whereby suppliers can only price their commodities at the same exact ...

For the purpose of meeting the goals and objectives of this assignment, we will be choosing two brands of retail stores such that one is strong and the other one is not and then after comparison and contrasting, we would propose a brand plan for the less successful retail store. Brand equity and brand portfolio of both the retail store will be analyzed in much detail. Let us look at the comparison and contrasting of the chosen retail store. We have chosen Walmart as the successful retail store and Safeway, Inc. as the less successful one.

Walmart

We know that ...

Introduction

Wal-Mart is the world’s largest retailer with more than 4,300 stores in the United States and over 8,000 worldwide, with global sales topping $400 billion in 2009. It is the largest retailer in the U.S., where more than half its revenue comes from grocery sales. This paper considers some of the retail giant’s negative impacts. Since opening its first store in Bentonville, Arkansas in 1962, Wal-Mart has steadily spread from its base in the South and Midwest to dominate the suburban and rural retail market across the U.S. Wal-Mart is addressing the first obstacle – store ...

This memo describes how the concept of delayed differentiation can be used to optimize the process of cooking complete “package” meals in a supermarket. The first part of this memo defines what is delayed differentiation. Second part will explain the application of delayed differentiation for creating “package” meals in the supermarket. Next part will focus on advantages and disadvantages of this approach. Delayed differentiation is a hybrid strategy between make-to-order and make-to-stock, where a general product is build to stock, and as the order comes, the general product is differentiated by assigning to it special features or adding special ...

A Critical Analysis of the Role of Product Design and Service Design in Achieving Design Management Goals within the UK Supermarket Retail Chains – A Case Study of Tesco, UK.

Introduction

In the world of business, firms compete to gain a stronger market share. This is done by utilising a firm’s core competencies and strengths and converting it to competitive advantage in order to provide a stronger appeal to consumers. Thus, most firms maintain an emergent corporate strategy whereby they observe trends on the markets and make changes to their business units in order to remain relevant to consumers and ...

In the 21st century, the issues about healthy eating habits are becoming common amongst people. Most people are not practicing a healthy diet nor are they concerned about what they eat. Manufactured food is now common with almost everyone for their “ready to eat” perception, time is an issue for many, and they result in feeding on junk. The quality of manufactured food is not up to standards since everyone is out there to make money. Therefore, there is less concern about what is available for the consumer. It is not clear whether this blame should be laid with ...

Introduction

Social Super Market will be a business enterprise with far reaching benefits for the society. The purpose of the business to snatch away the business share from the large superstores and the hypermarkets that are taking hard earned income from the customers to fill the pockets of the shareholders. The social supermarket will focus on providing the grocery items, organic vegetables and fruits to the customers at discounted rates. The social supermarket aims to mobilize the local resources in its operations. The organic vegetables and fruits will be grown locally in Glasgow and carried to the supermarket for selling. ...

National Labor Relations Board (NLRB)

The NLRB is a government agency with two major responsibilities which include conducting elections for the labor unions representation and conducting investigations and remedying unfair labor practices in the country. The body ensures the protection of the employees' rights by the employers through justice to the employees and also protecting and promoting the collective bargaining power through labor unions. The body was formed in 1935 at the heights of US industrialization where labor unions formed to protect the rights of the employees by the employers. Its mandate was primary to reduce the unfair labor practice and to strengthen the ...

Description of what food labelling is to supermarket chains and to manufacturers and how / why different for these two stages in the supply chain. Pepsi Company is a giant drink manufacturer that has branches all over the globe. The firm has effectively practiced food labelling in its drinks. The firm has advanced more information on food labels in relation to nutrition. Even though the company has improved its food labelling policy, I feel that there are more the company can take to improve its information on the drinks it sells. The increase in the food label usage has ...

In the mid-1960s and already on the peak of his popularity Andy Warhol carried the products of mass-production and, usually, highly popular among the consumers products into the realm of sculpture. The stack of boxes can remind a factory, in fact, the boxes were made by carpenters he employed and painted ‘with assistance from Gerard Malanga and Billy Linich and silkscreens the with logos’ [Warhol.org]. The gallery with the sculptures looked more like a warehouse with different products as the boxes were very similar to the real ones. The work of art was so ordinary and mundane it caused ...

Introduction

An original separate storm sewer is being currently planned for a district in Newcastle; furthermore, the presentation of the storm sewer will be assessed during a greater rainfall filling (The reoccurrence extent of time of five years and twenty years)

Sewer layout

The three-dimensional sewer project: The outline of storm system: The defaulting project for return extent of time of five years The hydraulic variables in StormCAD: The longitudinal segments in defaulting project (Return extent of time of five years): Upgraded project for return extent of time of five years The longitudinal segments in upgraded project (Return extent of time ...

Data Mining has created a great deal of controversy in the business world due to the fact that it violates many principles of privacy. Where we run into issues with protecting privacy is a result of the strict confidentiality laws that exist in the United States. Consumers ideally do not want companies having access to information about their purchasing patterns. Essentially, customers do not want the hassle of receiving more advertisements than they already do. Data Mining has been seen as the enemy to the consumer because in the modern age that we live in, there is not a ...

Food deserts are those areas within cities where the local population has no or little access to fresh fruits and healthy vegetables. There is evidence that the food desert areas are more prevalent in the lower income neighborhoods. Lack of healthy foods leads to obesity and health ailments such as heart disease and diabetes. It is also seen that the neighborhoods with low-income are mostly African American. The essay discusses the Food deserts, what they mean and who is affected and how. Research works on food deserts in Baltimore city are looked into and how a lack of nutritious ...

Introduction: Product placement and its might

The most famous theory of marketing management is that of 4P’s where each P represents a unique aspect of marketing the product such as Product, Price, Place, and Promotion. Out of these 4 notions, Promotion stands out as a form of communication for placing the brand into the minds of its target customers. The brand and the product are supposed to be successful in today’s world only if they are efficient enough in communicating their presence to their target customers. Hence, product placements are generally planned to provide a multimedia driven exposure for their brands by using ...

Introduction

The UK's food and retail industry has grown tremendously over the past decade. As noted by Fernie, Sparks and McKinnon (2010), the UK's retail industry is very competitive, and the firms operating in it must formulate unique business strategies to remain relevant in the market. Similarly, the emergence of the global retail outlets such as Walmart in the UK has made the industry more competitive. To meet the current customer’s needs and outperform competitors, a firm must be very creative in its strategy formulation to ensure that it offers the best quality at affordable prices. Tesco PLC is ...

Strategies for Sustained Competitive Advantage

Introduction Strategic management accords with the demand of the business to establish a long-term approach to sustain a specific goal. It could be an improvement in terms of profitability, service efficiency, market competitiveness, or the combination of one or two more goals. Achieving competitive advantage encompasses consideration of cost and differentiation. Companies are able to establish competitiveness by strengthening the cost superiority where the customers are offered with lower price or with the highest degree of differentiation that in return enables the company to outperform its rivals (Gluck, Kaufman, and Walleck, 1980). The discussion will highlight how strategy and ...

About the paper

The paper is commissioned to conduct financial analysis of UK based retailer, Morrisons PLC. As part of this analysis, we will be using the raw financial figures for the year 2014 and 2015, and will take the assistance of ratio analysis to unearth the financial trend in the company. In addition, we will also calculate the intrinsic value of the stock using the dividend discount model, and will then culminate the paper with a final conclusion on the financial standing and stock valuation of the company.

About the company

Founded in the year 1899, Morrisons Supermarket is a UK based food retailer. ...

Introduction

Tesco is the leading supermarket in United Kingdom, and is the dominant company to realize endless benefits of large data analytics. It supplies customers nationally with groceries and a huge range of diverse services. From the start of mid 990s, Tesco launched own loyalty program having Clubcard. Several competitors used identical cards as a way to get target coupons and discounts. Nevertheless, Tesco discovered the importance of insight it would provide into its consumer’s behavior patterns. The company commenced processing the large flood of data originating in from these cards, and managed to better target mailings of coupons ...

A brand basically provides for the mental picture of what a particular product is all about. It provides consumers an understanding of a product, its background and history, and how the owners of the brand want to influence the consumers into buying that product (Smith, 2015). One can say that a brand's ownership is that of the company that developed and produced the brand. That is not the case when it comes to brand perception. Brand perception, on the other hand, is owned by the consumers (Smith, 2015). What the consumers think about your product, what they make out ...

Abstract

Understanding a business may take two forms of case study analysis. That include the identification of what happened and the reasons it did and the other being analyzing the business problems and possible solutions. In that respect, the former is applied in analyzing the Whole Foods Market in 2014 case study. With that, the analysis uses the case information to identify what happened in terms of the firm’s performance and why it did. To achieve that, performance measures, and the business position have been noted in addition to identifying the various strategies that the business used to achieve ...

Review on

“No frills supermarket Aldi to accept credit cards” (By cnbc.com) According to one of the latest CNBC news, German-based supermarket chain Aldi, which is focused on no-frills service, will start to accept credits cards on U.S. market. The Aldi chain consists of more than 1,500 locations in the USA and tries to use the aggressive strategy of development. According to the company’s plans, the aim of this strategy is to increase the number of supermarkets to 2,000 by 2018. One of the most important parts of this strategy is to increase the level of service. The ...

Introduction - Breeder’s Own Pet Food, Inc. is trying to improve its market penetration by introducing its new line of product. The executives of the company are looking into a new approach of selling this new product, which is a frozen dog food named Breeder’s Mix dog food. This product aims to be positioned in a supermarket’s frozen food section. As proposed by the food brokers, it will be put in a freezer, next to people’s food and separated to the other dog food products. Although the Breeder’s Mix is considered a premium dog ...

Evaluation of Alternatives

Problem Statement The use of mobile phones during the time of work has affected the attention of supermarket attendants. Ideally, the prevailing state of social media and interactions enabled by mobile devices can distract these employees from relying competitive services to clients (Charoensukmongkol, 2015). For the last one week, clients complained that they were not satisfied with the way attendants handled them when making inquiries. Furthermore, the CCTV cameras show that most of the attendants serving in the Nakumatt branch have been using their phones often and paying little attention to the clients during shopping. In this respect, it ...

Problem Statement

The use of mobile phones during the time of work has affected the attention of supermarket attendants. Ideally, the prevailing state of social media and interactions enabled by mobile devices can distract these employees from relaying competitive services to clients (Charoensukmongkol, 2015). For the last one week, clients complained that they were not satisfied by the way attendants handled them when making inquiries. Furthermore, the CCTV cameras show that most of the attendants serving in the Nakumatt branch have been using their phones often and paying little attention to the clients during shopping. In this respect, it would be ...

The purpose of this case study is to obtain an in-depth insight into the alternative strategies associated with the current market, alongside focusing on the issues that are presented in the form of question 1, 2, 4, and 5. For some case studies, the development of models in Excel is of great significance for the evaluation of options encountered by an individual. In this regard, the answer of 3a will be entailed with adequate emphasis on the aspect above. 1. Natureview has gained notable success in the area of natural foods station as it carries out the utilization of ...

Introduction

Money is a means of payment for services and goods. Money can also be defined as anything that allows us to purchase goods and services (Stanford 2008, 189). Money serves number of functions like measure of value, means of exchange and store of value. These functions often contradict each other and these contradictions may lead to economic crisis.

Function of money

Money: In ancient times, barter system was used for payment of services and commodities. It was difficult to put exchange value on commodities or services rendered. Trading in barter system was highly inefficient, as seller had to find a buyer who ...

Executive Summary

The purpose of the paper was to assess Canadian market for the ability of CBT, the UK-based supermarket chain, to enter it. Environmental analysis was made taking into account political situation in the country, economic overview, legal aspect and socio-cultural perspective. It was found that CBT is going to have more opportunities than threats. Competitive analysis showed that supermarket industry in Canada is monopolistically competitive. The characteristics of such market were properly described. In general, there are three main CBT’s competitors and numerous small, therefore, the company should enter Canadian market with some competitive advantages. In order to ...

Thesis statement

The produce section of a supermarket is the representation of nature in a supermarket. Appeals (pathos, logos and ethos) The writer has employed persuasive techniques to convince the audience which are pathos, logos, and ethos. Ethos is applied when the author wants to appear unbiased. Despite the supermarket not teeming with nature-friendly products, the writer appreciates that no forest or prairie can match the biodiversity in a supermarket. The ability to sample products in a supermarket as a naturalist is also an example of ethos whose motive is to show expertise in a particular field. Pathos features prominently in ...

Introduction

The objective of this paper is to answer the four questions raised in the case study on strategic positioning. Question 1 (a): Using Porter’s generic strategies, explain how Sainsbury is positioned relative to its competitors. Answer: In 1985, Michael Porter suggested three main strategic alternatives for firms (Hawks, 2016). These three strategies are cost leadership, differentiation and focus strategies. In the cost leadership and differentiation strategies, the target market is broader and industry level. The cost leadership strategies, as the name suggests, focuses on offering products and services at a lower cost than competitors. Differentiation strategy involves ...

According to the Directory of Supermarkets, Grocery, and Convenience Store Chains, Ralph is a supermarket series in the southern area of California and the biggest subsidiary of Cincinnati-based Kroger (469). It is the oldest series of its kind in the western part of River Mississippi. Kroger also operates stores under the Foods Co. and Food 4 Less labels in California. During my visit to the store, I found out that Ralph runs two programs to reward its customers. There is also contribution program where a customer uses Ralph’s Card during shopping, and a share of their buying sum ...