Description of the American Apparel’s Corporation
American Apparel is a leading basics brand for young adults and people of all ages, with both wholesale and retail divisions globally. The company was founded in 1989 by Dov Charney, a Canadian man with an interest in vintage American clothing and is known for cutting-edge advertising and product branding. Its operations adage “made in downtown LA” has contributed to significant brand awareness and a cult status worldwide. It is the largest sewing facility in North American with 5000 to 10000 employees. For American Apparel, many factors of the external environment pose a threat to the company, however, with ...