Product differentiation and non-price competition should be of great importance for all companies that would like to stay competitive in industries with a large number of rival companies. Product differentiation means that the firm should create a product that is “considered unique in some aspect that the customer values because the customer’s needs are satisfied” (Dirisu et al., 2013, p.260). In turn, non-price competition is concerned with “any activity by firms that shifts the demand for producers without directly affecting their prices” (Turino, 2009, p. 4). In this paper, these two popular notions will be discussed in detail ...
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IMPORTANCE OF DIFFERENT MUSIC STRUCTURES IN OUR LIVES
Music structures act like poems in showing the importance of certain parts of a song. Song structures include strophic form, verse-chorus form, thirty-two-bar form, and twelve bar blues form. The song structures form an important part of the songwriting process. While listening to music, individuals get imbedded in different song structures and get carried away by them in such a way that the song structures form part of them. In life, song structures reflect part of what people undergo on their day to day activities. Life changes from one time to another and this aspect is shown in the ...
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